Site consultant speaks for economic development
County officials attend forum
Mary Margaret Moorhead - Staff Writer

Hosted by the Ripley County Economic Development Corporation, Jerry W. Szatan of Chicago conducted an educational forum concerning site development for Ripley County at South Ripley High School on Tuesday, December 6.

Szatan, who was introduced by Executive Director Pam Sander, has more than 15 years experience in location strategy and site selection and an additional ten years experience in regional economics, development strategy, and real estate investment.

After working for several other companies, Szatan formed his own company - Szatan & Associates - in 1998 and has wide experience in conducting economic development studies in this country as well as abroad.

Twenty people representing county officials, town councils, and business organizations gathered at 5:00 p.m. for dinner in the South Ripley High School cafeteria prior to the discussion led by Szatan

Noting that his company specializes in corporate location strategy and site selection consulting, Szatan also discussed the challenges facing smaller communities as they seek economic development through the addition of new companies.

Many businesses looking to expand or relocate, look for operating costs, which include labor, real estate, utilities, and taxes, and also operating conditions, such as labor availability, access and transportation, sites and buildings, business services, incentive potential.

According to Szatan, quality of life factors are also an important criteria in site selection. "People (companies) are also worried about the future," he said.

Concerning traditional rural advantages, Szatan pointed to lower costs of labor and land as well as a steadier labor market and the rural work ethic. He also mentioned less congestion, an access to natural resources and to political leadership as advantages.

However, site selectors are also concerned about the availability of labor in small towns, the infrastructure, building access, business services, health and other personal services.

"As far as shovel ready sites, companies expect things to be done yesterday," Szatan said.

Using a number of examples of success in small areas, Szatan emphasized there are opportunities beyond the interstate. He suggested joining forces to establish regional business parks and sites that are ready to go.

"Be prepared to work with prospective businesses," he urged the audience members. "Know yourself and your allies. Have up-to-date and accurate information, and maximize your benefits."

Prior to the question and answer period, Szatan's final comments included the fact that rural areas need to demonstrate capacity and find allies. "Costs and operating conditions usually come first. Incentives are traditionally tie-breakers among finalists. In order to be competitive, you must be prepared."